Binance Report Crypto Hodlers Prefer Meme Coins over Bitcoin
- 16% of crypto holders own meme coins, surpassing Bitcoin's 14.4%.
- AI tokens are predicted to dominate the market in 2025, with 23% of participants confident in their growth.
- Meme coins are gaining momentum, with 19% of survey participants bullish on their market value rise in 2025.
- 45% of respondents entered the crypto market in 2024, with 31% actively trading.
Introduction
According to a recent survey by Binance, crypto holders are more inclined towards meme coins than Bitcoin. The Binance Global User Survey, conducted in December 2024, revealed that 16% of respondents hold meme coins, surpassing Bitcoin's 14.4%. The trend indicates a shift in user preferences, with meme coins gaining more traction among crypto investors.
AI Tokens Take the Lead
While meme coins have captured significant attention, AI tokens emerged as the dominant force in market predictions for 2025. The survey revealed that 23% of participants believe AI tokens will drive the next wave of market growth. Meme coins followed closely, with 19% of those surveyed confident that their value will continue to rise in the upcoming year.
Meme Coins Gaining Popularity
Meme coins have experienced a strong year in 2024, particularly those launched on the Solana blockchain. Tokens such as Dogecoin (DOGE), Shiba Inu (SHIB), Pepe Coin (PEPE), Bonk (BONK), and dogwifhat (WIF) have provided substantial returns for investors. Despite being considered speculative, meme coins are growing in popularity, and Binance’s survey suggests that users are not only holding them but are also excited about their future potential.
Survey Results: A Snapshot of the Crypto Market in 2024
Binance's survey gathered responses from over 27,000 users across multiple regions, including Asia, Australia, Europe, Africa, and Latin America. The results show that 45% of respondents entered the crypto market in 2024, with 31% engaging in regular trading. This indicates a growing interest in the crypto space, especially among newer investors who are riding the current wave of market trends.
Google Trends: Meme Coins Surge in Popularity
Google search data further reflects the growing interest in meme coins. Over the past 30 days, the search volume for “memecoin” peaked at 100 on December 5, before tapering off to a score of 66 by December 19. In contrast, Bitcoin's search volume dropped from 100 to 50 during the same period, further indicating that meme coins are becoming a significant player in the crypto market.
Conclusion
While meme coins may still be considered speculative by some, the growing popularity and investor interest in these tokens suggest they are here to stay. As we head into 2025, it will be interesting to see if meme coins can continue to hold their ground against more established assets like Bitcoin, or if AI tokens will truly take the lead in the market.

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